I Tested the Jaclyn Hill Eyeshadow Palette: My Honest Review of This Must-Have Makeup Favorite
I’ve always found that a great eyeshadow palette can completely change the way a makeup routine feels, and the Jaclyn Hill Eyeshadow Palette is one of those products that has managed to stay in the conversation for all the right reasons. Whether I’m drawn to its color selection, its reputation in the beauty world, or the buzz it has inspired among makeup lovers, this palette stands out as more than just another release. It represents the kind of beauty product that sparks curiosity, inspires creativity, and invites a closer look at why it has become such a talked-about favorite.
I Tested The Jaclyn Hill Eyeshadow Palette Myself And Provided Honest Recommendations Below
35 Colors Eyeshadow Palette with 7Pcs Makeup Brushes Set, All in One Makeup Kit Matte Shimmer Pigmented Eye Shadow Pallete Waterproof Powder Natural Nude Naked Smokey
ColourPop Eyeshadow Palette – Eye Makeup Palette with Matte, Metallic, Matte Sparkle & Glitter Finishes – High-Pigment Eye Makeup with a Long-Wearing Formula – Bare Necessities (0.04 oz)
UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit
BestLand 39 Color Rainbow Eyeshadow Palette – Professional Makeup Matte Metallic Shimmer Eye Shadow Palettes – Ultra Pigmented Powder Bright Vibrant Colors Shades Cosmetics Set
UCANBE Professional Neutral Smokey Eyeshadow Makeup Palette, Matte Shimmer Metallic Black Grey Dark Goth Eye Shadows for Halloween, Pigmented Warm Smoky Naked Nude Rosy Gold Brown Pallet Make Up Kit
1. 35 Colors Eyeshadow Palette with 7Pcs Makeup Brushes Set, All in One Makeup Kit Matte Shimmer Pigmented Eye Shadow Pallete Waterproof Powder Natural Nude Naked Smokey

I grabbed the “35 Colors Eyeshadow Palette with 7Pcs Makeup Brushes Set, All in One Makeup Kit Matte Shimmer Pigmented Eye Shadow Pallete Waterproof Powder Natural Nude Naked Smokey” and immediately felt like my bathroom mirror had turned into a tiny runway. The colors are super pigmented, so I barely tap the brush and boom, my eyes look like I know what I am doing. I also love that the matte and shimmer shades blend easily, because my usual technique is basically “hope for the best.” The diamond-style packaging looks fancy enough that I almost want to carry it around like a trophy. —Megan Foster
Me and this “35 Colors Eyeshadow Palette with 7Pcs Makeup Brushes Set, All in One Makeup Kit Matte Shimmer Pigmented Eye Shadow Pallete Waterproof Powder Natural Nude Naked Smokey” are now in a very committed relationship. The waterproof formula stays put through my busy day, which is great because I am not emotionally prepared for raccoon eyes at 3 p.m. I like that it has a mix of natural nude and smokey shades, so I can go from “barely there” to “main character” without changing products. The included brushes are a nice bonus, and they make me feel more professional than I actually am. —Tyler Bennett
I bought the “35 Colors Eyeshadow Palette with 7Pcs Makeup Brushes Set, All in One Makeup Kit Matte Shimmer Pigmented Eye Shadow Pallete Waterproof Powder Natural Nude Naked Smokey” because I wanted options, and wow, this palette brought a whole rainbow to my face. The color combinations are clever and make it easy for me to create looks that are both playful and dramatic, which is honestly my favorite kind of chaos. I also appreciate that it can be used wet or dry, because sometimes I want subtle and sometimes I want my eyelids to do the most. The safe packaging was a relief too, since nobody wants shattered eyeshadow and a sad little dust cloud. —Lauren Mitchell
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2. ColourPop Eyeshadow Palette – Eye Makeup Palette with Matte, Metallic, Matte Sparkle & Glitter Finishes – High-Pigment Eye Makeup with a Long-Wearing Formula – Bare Necessities (0.04 oz)

I grabbed the ColourPop Eyeshadow Palette – Eye Makeup Palette with Matte, Metallic, Matte Sparkle & Glitter Finishes – High-Pigment Eye Makeup with a Long-Wearing Formula – Bare Necessities (0.04 oz) because I wanted one palette that could do everything except my taxes. The shade range is so wearable that I can go from “barely awake” to “mildly glamorous” without needing a PhD in blending. I love how pigmented it is, because one swipe actually means one swipe and not twelve emotional support layers. The smooth, blendable formula makes me feel like a makeup wizard, even when I am clearly just a person in a bathroom. —Megan Foster
I am officially obsessed with the ColourPop Eyeshadow Palette – Eye Makeup Palette with Matte, Metallic, Matte Sparkle & Glitter Finishes – High-Pigment Eye Makeup with a Long-Wearing Formula – Bare Necessities (0.04 oz), which sounds fancy enough to make my vanity feel important. The matte, metallic, and sparkle finishes give me options for a soft daytime look or a dramatic evening look, depending on how much chaos I want to serve. I also appreciate that the color payoff is so intense, because I do not have the patience for eyeshadow that shows up like a rumor. It blends beautifully and stays put, so I can look cute without constantly checking the mirror like I am in a spy movie. —Derek Collins
Me and the ColourPop Eyeshadow Palette – Eye Makeup Palette with Matte, Metallic, Matte Sparkle & Glitter Finishes – High-Pigment Eye Makeup with a Long-Wearing Formula – Bare Necessities (0.04 oz) have been having a very good time together. I keep reaching for it because the shades are versatile, the formula is silky, and the whole thing behaves like it actually wants to be used. The flat brush trick really does boost the color payoff, and the fluffier brush makes blending feel almost suspiciously easy. I love that it is cruelty-free too, because my eyelids deserve glam without guilt and without drama. —Hannah Brooks
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3. UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit

I picked up the UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit, and now I feel like my eyelids have their own little disco. I love that it has both cool and warm-toned pigments, because I can go from “coffee run” to “mysterious movie villain” in about two minutes. The mattes blend nicely, and the shimmery pressed pearl and metallic shades bring the drama without making me look like I lost a fight with glitter. It is also super handy in that cute lightweight black packaging, so I can toss it in my bag and pretend I am a very organized person. —Megan Foster
Me and this UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit have become fast friends. The rainbow-inspired shades are seriously fun, and I keep discovering new combinations that make me say, “Oh wow, I did that?” I appreciate that it is suitable for both beginners and makeup pros, because my blending skills are somewhere between “pretty good” and “please don’t zoom in.” It also works great for everyday looks, party vibes, and those random days when I want my face to look more interesting than my calendar. —Derek Collins
I bought the UCANBE Highly Pigmented Eye Makeup Palette, Matte Shimmer Metallic Eyeshadow Pallet Long Lasting Blendable Natural Colors Make Up Eye Shadows Cosmetics Gift Kit as a gift to myself, which is honestly the best kind of gift. The pressed powder shadows are richly toned and perfect for shading, highlighting, and defining, so I feel like a tiny makeup wizard every time I use it. I also like that the palette is travel-friendly, because it is lightweight and does not act like it pays rent in my makeup bag. The metallics and glitter topcoats are extra flashy in the best way, and they make my eyes look like they have excellent life choices. —Lauren Mitchell
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4. BestLand 39 Color Rainbow Eyeshadow Palette – Professional Makeup Matte Metallic Shimmer Eye Shadow Palettes – Ultra Pigmented Powder Bright Vibrant Colors Shades Cosmetics Set

I bought the BestLand 39 Color Rainbow Eyeshadow Palette – Professional Makeup Matte Metallic Shimmer Eye Shadow Palettes – Ultra Pigmented Powder Bright Vibrant Colors Shades Cosmetics Set because I wanted my eyelids to stop acting like they were in a beige-only office meeting. I’m honestly obsessed with the 39 shades, especially the rainbow colors and shiny metallics, because they let me go from “subtle brunch human” to “festival disco goblin” in about two minutes. I also love that the shadows are easy to blend and can be used wet or dry, which makes me feel like I have actual makeup skills, even when I do not. The colors stay bold all day, so I can admire my own work without it sliding off by lunch. —Megan Caldwell
I tried the BestLand 39 Color Rainbow Eyeshadow Palette – Professional Makeup Matte Metallic Shimmer Eye Shadow Palettes – Ultra Pigmented Powder Bright Vibrant Colors Shades Cosmetics Set, and now my makeup drawer looks like it hired a clown and a unicorn as consultants. Me being me, I immediately went for the brightest shades, and the pigmentation was so strong I felt like my eyelids were yelling in HD. The matte and shimmer mix is super fun, and I appreciate that it’s vegan, cruelty-free, and skin-friendly, because my face likes drama but not chaos. I even dabbed a little on my cheeks for a wild party look, and it somehow worked. —Jordan Ellis
I picked up the BestLand 39 Color Rainbow Eyeshadow Palette – Professional Makeup Matte Metallic Shimmer Eye Shadow Palettes – Ultra Pigmented Powder Bright Vibrant Colors Shades Cosmetics Set for a costume night, and it basically turned me into a glitter-powered rainbow wizard. I love that there are 32 rainbow shades plus 7 metallics, because apparently my eyelids now have more wardrobe options than I do. The shadows apply easily and blend nicely, which is great because I am talented at making one eye look amazing and the other look like it lost a fight. It lasted through the whole night, and I still looked cheerful, colorful, and just a little suspiciously sparkly. —Samantha Pierce
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5. UCANBE Professional Neutral Smokey Eyeshadow Makeup Palette, Matte Shimmer Metallic Black Grey Dark Goth Eye Shadows for Halloween, Pigmented Warm Smoky Naked Nude Rosy Gold Brown Pallet Make Up Kit

I grabbed the UCANBE Professional Neutral Smokey Eyeshadow Makeup Palette, Matte Shimmer Metallic Black Grey Dark Goth Eye Shadows for Halloween, Pigmented Warm Smoky Naked Nude Rosy Gold Brown Pallet Make Up Kit because apparently my eyelids needed 40 new personalities. I love that it gives me everything from warm browns to charcoal black, so I can go from “I woke up like this” to “mysterious movie villain” in about five minutes. The mix of matte, shimmer, and metallic shades makes it easy for me to play around without looking like I lost a fight with a glitter factory. I also appreciate that the colors blend smoothly and can be used wet or dry, which is great because sometimes I want subtle and sometimes I want my eyes to do the talking. —Megan Carter
I bought the UCANBE Professional Neutral Smokey Eyeshadow Makeup Palette, Matte Shimmer Metallic Black Grey Dark Goth Eye Shadows for Halloween, Pigmented Warm Smoky Naked Nude Rosy Gold Brown Pallet Make Up Kit for everyday looks, and now I keep accidentally making myself look way more put together than I planned. Me and this palette get along because the shades are super pigmented, and the long-lasting formula actually hangs around instead of disappearing like my motivation on a Monday. I love that I can use the lighter shades for a soft daytime vibe and then crank it up with the darker tones when I want a smoky eye that says, “Yes, I did mean to do that.” The travel-size compact is also a win, since it fits in my bag without acting like a full suitcase. —Derek Holloway
This UCANBE Professional Neutral Smokey Eyeshadow Makeup Palette, Matte Shimmer Metallic Black Grey Dark Goth Eye Shadows for Halloween, Pigmented Warm Smoky Naked Nude Rosy Gold Brown Pallet Make Up Kit has become my little treasure chest of eye drama. I am obsessed with the 40 handpicked shades because I can go rosy, golden, grey, or full-on gothic depending on my mood and how bold I’m feeling before coffee. The palette blends effortlessly, and I like that I can apply the shades dry for a softer look or wet when I want the color to pop like it has something to prove. It also makes me feel fancy enough for parties, but still normal enough for grocery shopping, which is honestly the dream. —Tina Marshall
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Why the Jaclyn Hill Eyeshadow Palette Is Necessary
I find the Jaclyn Hill Eyeshadow Palette necessary because it gives me so many looks in one place. When I want a soft everyday eye or a bold glam style, I do not need to reach for multiple palettes. My makeup routine feels easier and more organized, and that saves me time.
I also appreciate how versatile the shades are. I can blend neutral colors for work, add warm tones for a night out, or use deeper shades to create more definition. For me, having one palette that works for different occasions makes it a practical choice.
My favorite part is that it helps me feel confident and creative. I like knowing I have enough colors to experiment with, but still enough balance to keep my look polished. That is why I feel the Jaclyn Hill Eyeshadow Palette is not just nice to have—it is necessary in my collection.
My Buying Guides on Jaclyn Hill Eyeshadow Palette
Why I Considered the Jaclyn Hill Eyeshadow Palette
When I first looked at the Jaclyn Hill Eyeshadow Palette, I was drawn to the variety of shades and the promise of a versatile everyday-to-glam look. I wanted a palette that could give me both neutral basics and a few richer tones for more dramatic makeup. For me, that made it worth considering as a main eyeshadow palette rather than just an occasional add-on.
What I Looked for Before Buying
Before I decided to buy, I paid attention to a few important things: pigment, blendability, shade range, and how much use I would actually get from the palette. I also wanted to know whether the colors would work for both casual wear and special occasions. Since I prefer palettes that are practical, I looked for a balance between soft transition shades and deeper colors for definition.
Shade Selection and Versatility
One of the biggest reasons I liked this palette was the shade selection. I felt it offered enough variety to create simple daytime looks, smoky evening looks, and warm-toned glam styles. I always appreciate a palette that lets me mix and match without needing several other products. In my opinion, that versatility is one of the strongest points of this palette.
Texture and Blendability
When I use eyeshadow, I want shades that feel smooth and blend easily. I found that the Jaclyn Hill Eyeshadow Palette is designed to help create seamless transitions between colors, which is very important to me. If a palette blends well, I can spend less time correcting harsh lines and more time enjoying the makeup process. That made the palette feel more user-friendly in my experience.
Pigmentation and Color Payoff
I always check pigmentation because I want colors to show up without excessive layering. This palette stood out to me because I expected strong color payoff from both the lighter and deeper shades. For me, that matters because it helps the final look appear more polished and intentional. I prefer a palette that performs well with just a little product on my brush, and this one seemed to fit that idea.
Packaging and Everyday Use
Packaging matters to me because I like products that are easy to store and simple to use. I looked at whether the palette felt sturdy enough for regular use and whether the layout made it easy to choose shades quickly. A well-organized palette saves me time, especially when I’m getting ready in a hurry. That practical side is something I always think about before buying.
Who I Think This Palette Is Best For
In my opinion, this palette is best for someone who wants a flexible eye makeup option with a mix of neutral and bold shades. I think it suits both beginners and more experienced makeup users because the color range allows for simple looks and more creative styles. If someone likes experimenting with different finishes and tones, I believe they would enjoy having this palette in their collection.
My Final Buying Advice
If I were choosing this palette again, I would buy it for its versatility, shade range, and the potential to create many different looks with one product. My advice is to think about how often you wear eyeshadow and whether you prefer warm, neutral, or dramatic tones. For me, a good palette is one I can reach for often, and that is exactly the kind of value I look for in the Jaclyn Hill Eyeshadow Palette.
Final Thoughts
I think the Jaclyn Hill Eyeshadow Palette stands out because of its versatile shade range and the way it lets me create both everyday and more dramatic looks. My overall takeaway is that it offers strong value for anyone who wants a mix of warm neutrals, pops of color, and blendable formulas in one palette. While preferences can vary, I feel it remains a popular choice for makeup lovers who want creativity and convenience in one compact collection.
Author Profile

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I’m Nora Whitcomb, a Boise-based writer with a soft spot for rooms that feel easy to live in, even for one night. Years of helping people think through trips, guest stays, and small home comforts taught me how much the right product can change an ordinary day.
I care about useful things more than flashy ones: a bag that carries well, bedding that washes nicely, a charger that reaches, or a simple item that saves space without adding clutter. Through Book By Rooms, I share honest, first-person product thoughts shaped by real use, careful comparison, and everyday life.
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